Bruce CrandallJul 1, 20214 minBuilding Point-Of-Sale Research From The Ground UpDunkin’ Bahamas wanted a strong tool to help their management team understand the Point-of-Sale experience—and not something...
Bruce CrandallJun 15, 20214 minUnexpected Revelations Can Rightly Guide The Direction Of Your CityWe enjoy working with clients large and small. Our relationship with cities is worth highlighting. We recently finished CommunityView™...
Bruce CrandallMay 13, 20212 minWhat To Do Before Disaster Strikes Your City?I recently attended a city managers’ conference in Utah and thoroughly enjoyed myself. I had the chance to interact and meet many good,...
Bruce CrandallApr 7, 20214 minSegmentation that works! Trying to define your core audience isn’t easy. Companies spend millions each year on segmentation research, devising sophisticated ways...