How can we help?
Chinese is available
ABOUT US: Mobile Digital Insights
MDI focuses on mobile. So do you. Virtually everyone is on their phone.
Using progressive technologies from around the world, we collect consumer profiles & feedback in the most natural, intuitive way possible.
Our Story
​MDI (Mobile Digital Insights) was founded by James Fergusson in 2013, and opened its first office in Melbourne Australia.
Since then MDI (Mobile Digital Insights) has evolved and grown from strength to strength entering the African, European and American markets...
With a visionary team at the helm of MDI (Mobile Digital Insights), the opportunities are boundless.
MDI celebrates 10 years
2013 : 2023
#wearemdi
-
We are REAL, AUTHENTIC, HUMBLE and FUN. No bragging here. Our work does that. All communications are real, very human, very approachable.
-
We are MOBILE. Fast, efficient, scalable. We focus relentlessly on work that requires a minimum of
human intervention. We seek or create technology to
make complex challenges much easier.
​
-
We give MUCH MORE for the $. Low cost or expensive, all work must always deliver a significant customer value that is more cost effective than others.
​
-
We are PASSIONATE and INNOVATIVE. We love what we do and are unafraid to explore, invent and push boundaries.
We welcome making difficult challenges possible -
yet each creation is purposeful to help us deliver our
values.
​
-
We are OPEN, RESPECTFUL, HELPFUL and FAIR.
We treat colleagues and customers the way we would
want to be treated, with genuine honesty, integrity and
flexibility.
Our Values
Research, Anywhere.
Our management and virtual structure is designed to allow us to do research across the world. MDI operates in more than 50 countries and works with some of the world’s largest consumer brands.
We deliver qualitative & quantitative ‘in-the-moment’ and longitudinal research, via progressive digital platforms and mobile solutions.
​
We operate globally, and research locally.
We have teams in locations that give us a strategic advantage. With decades of research and mobile experience, the directors of each office focus on your needs to provide the best research possible. Our teams support each other to assure a seamless delivery.
MDI Africa:
%20Ltd%20CR-23030101.jpg)
MDI Africa
Is proud to be a level 3 B-BBEE level contributor.
( Broad-based black economic empowerment )
Conferences:
Our MDI #ChangeMakers joined the IIEX conference
It was a fast-paced,
jam-packed two day conference, with like-minded peers, thought leaders, visionaries.
​
MDI presented:
* Wholistic Research Approach to rapid and Effective market Expansion,
AND
* Mobile Shopper Research: a Landscape where a simple shop-along is no longer enough!
QUAL 360 Europe: February 2023
Hellen Sillis:
MDI Global Qual Head
Qual360 is the only global conference series dedicated to qualitative market research. With its 15 year history, Qual360 is a unique event catering to a strong global community of dedicated “Quallies”.
Hellen Sillis - our Global Qualitative Head attended and benefitted from the unique mix of research professionals from international brand, leading agencies and independent industry experts.
Digital African Summit: 2 & 3 March 2023
MDI's very own
#ChangeMaker – James Fergusson, was one of the speakers, and expert leaders in the Mobile Research Industry.
James’ keynote presentation focussed on: Mobile shopper research - a landscape where a simple shop-along is no longer enough.
Follow the link to see the myriad of engaging programs.
Data & Insights Event: Netherlands 9 &10 May
Hellen Sillis:
MDI Global Qual Head
On 9 & 10 May, the 21st edition of the largest Data & Insights Event in the Netherlands will take place at the Jaarbeurs Utrecht.
The most important Dutch event in the field of Data & Insights. "It's all about Data & Insights."
​
Hellen Sillis - our Global Qualitative Head is attending to learn about the latest trends and developments in our professional field - Market research !
​
Touch base with Hellen to chat on how MDI can improve your companies understanding of your market.​
ESOMAR CONGRESS: Amsterdam
On 12 September, MDI's Business Director for Africa - Christine Laurenssen will be co-presenting with Kambe Mwaba, L'Oréal, South Africa.
​
Topic: Creating the Beauty Insights that Move Africa
​
Join Christine as she takes you through a journey using MDI's APP - AfriLab: How mobile digital communities are co-creating the future of beauty experiences across the continent.
Touch base with Christine on how MDI can improve your companies understanding of your market.
The Research Society - Human Insights
Marsha Montebello, MDI's Commercial Director will be presenting at The Research Society - Human Insights Conference in Melbourne.
Join her on the 30th August where she will take the audience through the topic of " Mobile Shopper Research - a landscape where a simple shop-along is no longer enough."
Vacancies:
Community Manager: SA
About the role:
-
Are you highly organised and can manage your time efficiently?
-
Do you have an inquisitive mind and are you interested by human behaviour?
-
Do you have excellent communication skills and are you passionate about word of mouth and digital marketing?
-
Do you have excellent writing skills?
-
Can you manage multiple tasks and be a great team player at the same time?
-
Are you level-headed and can keep your cool under pressure?
If yes to all the above, then this is an exciting opportunity to start working in the mobile market research space and join the MDI team as we’re looking to recruit a Mobile Research Community Manager. This is an entry-level role into our business.
​
Click on the image to open up the job spec.
If you'd like to apply, click on the link to apply: https://mdiglobal.bizmerlin.net/jobboard/#/position/view/346616/COMMUNITY_MANAGER_
Quantitative Insights Executive: SA
If you are curious about people and why they behave the way they do, if you are passionate about data and market research, and enjoy working with a variety of clients and colleagues around the world this role may be the one for you!
You will be working with multi-national clients and play a key role in co-developing creative solutions to their biggest business challenges. Working across a range of industries, supporting diverse business needs including branding, communications, strategic planning, customer experience, product development and consumer behaviour you will be part of the team ensuring we deliver exceptional insights across quantitative research projects.
This is a South African based regional client servicing role.
Click on the image to open up the Quantitive Insights Executive job spec.
If you'd like to apply for this role, click on the link to apply: https://mdiglobal.bizmerlin.net/jobboard/#/position/view/346572/Quantitative_Insights_Executive
Qualitative Insights Executive: SA
If you are curious about people and why they behave the way they do, if you are passionate about data and market research, and enjoy working with a variety of clients and colleagues around the world this role may be the one for you!
You will be working with multi-national clients and play a key role in co-developing creative solutions to their biggest business challenges. Working across a range of industries, supporting diverse business needs including branding, communications, strategic planning, customer experience, product development and consumer behaviour you will be part of the team ensuring we deliver exceptional insights across qualitative research projects.
This is a South African based regional client servicing role.
Click on the image to open up the Qualitative Insights Executive job spec.
If you'd like to apply for this role, click on the link to apply: https://mdiglobal.bizmerlin.net/jobboard/#/position/view/346571/Qualitative_Insights_Executive